Nigerian entrepreneur and brand strategist Abisoye Fagade is setting out to revitalize the National Hospitality and Tourism Institute, leveraging his extensive experience and exposure to global best practices. With a rich background in media, advertising, and business development, Fagade believes he can turn the institute into a world-class training ground that prepares Nigerian students to excel in the hospitality and tourism industries both domestically and abroad.

As the founder of Sodium Brand Solutions and a leading figure in Nigeria’s media space, Fagade’s understanding of brand positioning and customer-centric service is well-suited to transform the institute’s operations and curriculum. He aims to instill a new culture of professionalism, global competitiveness, and innovation within the institute, ensuring it becomes a vital force in shaping the nation’s hospitality standards.

• Modernizing Curriculum for Global Competitiveness

Fagade’s first step is to overhaul the institute’s curriculum, introducing practical, industry-relevant courses that reflect current global trends in hospitality and tourism. He plans to bring in seasoned industry experts and form international partnerships to expose students to the skills needed to thrive in a globalized market. This includes collaborations with renowned hotels, tourism agencies, and hospitality schools worldwide, offering students opportunities for internships, exchange programs, and real-world learning experiences.

“Hospitality is about people and experiences, and in today’s world, it is essential to train students to understand both local and international guests,” Fagade said in a recent statement. “We need a curriculum that combines practical skills, cultural sensitivity, and an understanding of global standards.”

• Embracing Digital Tools and Sustainable Practices

As digital transformation sweeps across industries, Fagade envisions the National Hospitality and Tourism Institute embracing technology to improve training and services. By integrating digital tools, software applications, and e-learning platforms, he intends to make training more accessible and interactive, preparing students to use the tech solutions that are becoming essential in hospitality management.

Additionally, Fagade places a strong emphasis on sustainability, which has become a focal point in global tourism. His strategy includes training students on eco-friendly practices, resource management, and sustainable tourism models that protect Nigeria’s cultural and natural heritage. “Our institute should set an example, showing that Nigeria can offer world-class tourism that respects our environment and our traditions,” Fagade noted.

• Expanding Opportunities Through Global Collaborations

To ensure the institute reaches international standards, Fagade plans to develop exchange programs and collaborative initiatives with leading hospitality institutions in Europe, Asia, and the Americas. These programs will enable Nigerian students to gain exposure abroad and learn from established markets, bringing back valuable insights and experiences that can be adapted to the local industry. This global perspective, he believes, will create a pool of Nigerian hospitality professionals who are both globally informed and deeply rooted in their own cultural identity.

• Long-Term Vision: Establishing a National Legacy

Abisoye Fagade’s mission is not merely about modernizing an institution but about fostering national pride and economic growth. He believes that Nigeria’s tourism sector holds significant potential to diversify the economy, and a well-trained workforce is key to making that vision a reality. “Our people are the heart of Nigeria’s hospitality,” he said. “We are known for our warmth and welcoming spirit. By enhancing our standards, we can ensure our tourism industry is a leader in Africa and an inspiration worldwide.”

As he undertakes this ambitious journey, Fagade’s leadership and forward-thinking approach are expected to transform the National Hospitality and Tourism Institute into a beacon of excellence, establishing a legacy that will elevate Nigeria’s status on the world tourism map.

Seun Oloketuyi

Founder /Chairman Advisory board

Best of Nollywood Awards

Writes from Lagos

President Bola Tinubu has approved the appointments of three Nigerians as directors-general of various agencies and one special adviser on “Public Communications and Media.”

The new appointees are:

(1) Mr. Olawale Olopade — Director-General, National Sports Commission

(2) Dr. Abisoye Fagade — Director-General, National Institute for Hospitality and Tourism

(3) Dr. Adebowale Adedokun — Director-General, Bureau of Public Procurement

(4) Daniel Bwala — Special Adviser, Media and Public Communications (State House)

Olopade, the new Director-General of the National Sports Commission, is a seasoned sports administrator with many years of experience in the sector. He previously served as commissioner for youth and sports in Ogun State and chaired the local organizing committee for the 2024 National Sports Festival.

Dr. Abisoye Fagade, the new Director-General of the National Institute for Hospitality and Tourism, is a marketing communications expert and the founder and managing director of Sodium Brand Solutions.

Dr. Adebowale Adedokun, the new head of the Bureau of Public Procurement, was formerly the Director of Research/Training and Strategic Planning at the bureau before his appointment.

Daniel Bwala, the Special Adviser on “Public Communications and Media,” is a lawyer and a well-regarded public affairs analyst.

The President urges the newly appointed officials to carry out their duties with dedication, patriotism, and excellence.

A Lagos young guitarist identified as Lekan, has allegedly committed suicide after being tortured for stealing money from the leader of a music band group in Ogun State.

Lekan, who was pronounced dead by medical experts at a private hospital in Ifo Local Government Area of the state, was found lying lifeless inside his room after drinking an insecticide liquid, “sniper,” to get away from the trauma that trailed the allegations from his boss who was identified as Sam Omo-Oba.

It was learnt that the deceased was tortured and recorded alongside Ayo, another member of the band, for stealing the money realized from their performance at a Celestial Church of Christ (CCC) anniversary celebration where they entertained guests and worshippers.

The development has thrown the entire Oke-Aro community in Ifo Local Government into mourning, considering the circumstances surrounding the demise of the 26-year-old guitarist who lived in their community but operated often in Lagos.

On Wednesday, a close member of the family told our correspondent that Lekan was pronounced dead by medical experts on Monday, less than 24 hours after they left the church show on Sunday. The source, who identified himself as Kola, narrated that the family, even after seeing him lifeless still rushed him to hospital with a commercial motorcycle popularly called “Okada.”

“He was rushed to a private hospital to save him but the medical facility rejected the family request which prompted the move to another healthcare facility where the doctors pronounced him dead”.

Kola explained that the theft allegation, which was linked to the young artist’s demise, started after Sam Omo-Oba asked that members of his band who could not go home spend the night in his house.

“But they could not spend the night in his house because he was not allowed into the estate, so they decided to lodge at a hotel close to the community.

“While in the hotel, we heard that Sam and the band members drank and slept in the same room. In the morning, the band boss raised an alarm that Lekan and Ayo had stolen money inside his pocket, demanding they return it immediately”.

It was gathered that the deceased guitarist maintained the innocence of the crime he was being linked to during the torture. In the video making rounds online, Lekan was seen being allegedly tortured over the theft despite denying any link to the alleged crime perpetrated.

In the less than one-minute video, Lekan and Ayo were seen being questioned about who took the money and their responses attracted torture after the answers failed to meet expectations of the band leader.

In another video, a voice, suspected to be that of Sam Omo-Oba, was heard announcing that some notes had been discovered where the deceased and Ayo allegedly hid them.

Analyzing the videos, a resident of Oke-Aro who identified himself as Micheal told The Guild that the deceased was wrongly accused of theft, saying, “I know Lekan, rather than steal would prefer to work to earn his pay daily. And since our paths crossed, I have not earned that he stole from people”.

He added, “The torture and recording may have affected him psychologically that he considered suicide as the next option. I say this because, on his body, there were bruises on him which indicated that the torture was too much for him.

“I know him since he started playing drum under Kehinde Carlos and I have no record of theft linked to him. You can see it that the video showed the deceased insisting that he never took the money from his boss even when he was beaten to accept the allegations.

“The entire issue is sad and I can’t believe that Lekan is gone. I wish that this whole scenario could be reversed to avoid this tragedy. This is a young man with aspirations in the music industry. I know how he aspired to handle musical instruments for the big artists in the country. But now, all the dreams have been shattered”.

Efforts to get the Ogun Police Command spokesperson, SP Omolola Odutola, to confirm the sad development proved abortive.

Credit: The Guild