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‘That Business, E No Go Spoil For Your Hand’ — At Union Bank, There’s A Loan For Everyone

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Nigeria we hail!!

If you remember that famous line from the award-winning televisioncommercial released last year by Union Bank, then you’ll be excited to learn that spin-offs have been released as part of a follow-up campaign. This should come as no surprise after the short film emerged the most watched Nigerian ad on YouTube in 2018!

This time, the TV and radio ads follow the lives of themain characters from the original commercial – the photographer, ‘keke’ driver, and the mother – who represent relatable characters in our daily lives. Union Banksalutes their focus, tenacity and drive as they hustle and grind to make ends meet in Nigeria of today.

The‘grind’ is something we all identify with. Every day, it’s a struggle to rise above the challenges oferratic power supply, insecurity, bad roads, corruption andpoor governance.

To make things even worse, the average Nigerian is unable to access loans or credit facilities that could help thembreak out of the vicious cycle. Loans seem to be reserved for the already well-to-do who can provide collateral to back their applications, and for salaried workerswho can show pay slips as proof of income.

However,a recent Future of Work report, states that only 25% of Nigeria’s 85 million workforce are in paid employment. How do the other 75% support their hustle?

At Union Bank, we believe lack of credit facilities should not be on the list of frustrations Nigerians face. We believe that everyone – yes, everyone – deserves to have acredit ‘lifeline’.

And that’s why our loans are not limited to salary earners alone; because we truly want to support the grind of every day Nigerians struggling to keep their heads above water in these tough times.

So, whether you’re thatguy trying to grow his transportation business to the point where he can propose to his boo and support a family; or that young mother giving her all to take care of her children, or even that upcoming photographer hustling to make ends meet, with Union Bank, that business no go spoil for your hand.

We have a loan for everyone. Talk to us about the best option for you.

For more details,visitwww.unionbankng.com/loans/ or call 01 271 6816.

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BIG STORY

Kings of Finance: GTBank Named Africa’s Most Admired Finance Brand

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Guaranty Trust Bank plc has been ranked Africa’s Most Admired Finance Brand in the 10th-anniversary rankings of Brand Africa 100: Africa’s Best Brands, the pre-eminent survey and ranking of the Top 100 admired brands in Africa. The rankings were announced in a novel global virtual event and will be published in the June issue of the African Business magazine.

In a special report examining the results of the 2020 survey, the founder of Brand Africa, Thebe Ikalafeng, said GTBank’s “clever marketing, global presence and some of its flagship food and fashion events have undoubtedly helped make it a fixture of daily life in some of its key markets, especially its home base Nigeria.” He added that the bank, which recently won plaudits for building a 110-bed Care Centre in response to the Covid-19 Pandemic, “has taken banking and finance to the people.”

GTBank has long been regarded as one of Africa’s outstanding brands and enjoys a massive youth following thanks to its innovative and forward-thinking approach to financial services and customer engagement. It currently commands the largest social media following amongst all financial institutions in Africa and in 2019, the Bank hosted over 700,000 people at its consumer-focused events, GTBank Food and Drink Festival and The GTBank Fashion Weekend, among them dozens of business leaders and industry experts from around the world.

In 2019, GTBank removed all banking charges for young undergraduates under the age of 25 on its GTCrea8 Account Package. The move was unprecedented in the financial services sector but not unusual for a bank that had pioneered Zero-Naira Account Opening in the country, and in which people over the age of 65 also bank for free. GTBank is also blazing the trail in digital technologies; after leading the USSD banking revolution in Nigeria with its 737 Service, the bank is driving the digitization of consumer lending with Quick Credit, a first-of-its-kind digital lending product that gives individuals and small businesses instant, real-time access to loans anytime, anywhere via their mobile phones.

Brand Africa’s ranking of GTBank as Africa’s Most Admired Finance Brand is only one of its many accolades. In 2019, the was recognized as the Best Bank in Africa and Best Bank in Nigeria, by the Euromoney Magazine and the Best Banking Group and Best Retail Bank Nigeria by World Finance Magazine. In the same year, the Bank also dominated the Central Bank of Nigeria’s Electronic Payment Incentive Scheme (EPIS) Efficiency Awards for the third year in a row, taking home 8 of the 12 honours for banks at the forefront of driving the digitalization of financial services.




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BUSINESS

COVID-19: CBN Issues Directive To Banks, Reduces Interest Rates

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The Central Bank of Nigeria (CBN) has reduced interest rates on its facilities through participating in Other Financial Institutions (OFIs).

The rate has been slashed from 9 to 5 percent per for one year, effective March 1, 2020.

This was contained in a circular to banks on Wednesday by the Director of Financial Policy and Regulation Department, Kevin Amugo.

Similarly, CBN intervention facilities obtained through participating OFIs, Microfinance Banks (MFBs), Primary Mortgage Banks, among others would be given a further one-year moratorium on all principal repayments.

This is also effective on March 1, 2020.

OFIs have equally been granted leave to consider temporary and time-limited restructuring of the tenor and loan terms for households and businesses, subject to the recently issued guidelines for restructuring affected credit facilities in the OFI sub-sector.

The Director, Corporate Communications Department, Isaac Okoroafor, said the decisions were part of the bank’s efforts to cushion the effects of coronavirus on Nigerians, businesses and regulated institutions.

He assured that the CBN would also continue to monitor developments and implement appropriate measures to safeguard financial stability and support stakeholders impacted by the COVID-19 pandemic.

However, the Monetary Policy Committee (MPC) meeting of the CBN for the month of May will be held on Thursday.




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BUSINESS

GTBank Celebrates Children’s Day

Gbemileke Ajayi

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