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Ariya Repete, the Goldberg’s Roundtable on Yoruba music in Lagos last week was a major reunification tonic for Afro Juju maestro, Sir Shina Peters and a prominent Fuji crooner, King Wasiu Ayinde, Marshall, popular known as KWAM 1.

The two leading Yoruba musicians from Ogun State used the occasion to to cement what observers described as a crack in their relationship as the duo promised to do a Collabo to consolidate the roundtable initiative.

Stakeholders in the music and entertainment industry also use the occasion to highlight the vital connection between music, entertainment and culture. The stakeholders who convened at the Lagos Airport Hotel for the first ever Roundtable on Yoruba music, Ariya Repete, also commended Goldberg lager beer for the initiative, which they say, signals a cultural rejuvenation among Yorubas.

In his keynote address at the roundtable which focused on Juju and Fuji genres of music, Professor Tunde Babawale explained that the rich cultural heritage of the Yoruba provided the foundation on which the music genres of Juju and Fuji are built.

Babawale, a former Director and Chief Executive Officer of the Center for Black and African Arts and Civilisation, CBAAC, noted that the attachment of the Yoruba people of South West Nigeria to music and celebration has earned them the appellation of “Owambe”, a reference to their love for ceremonies and celebrations.

He traced the origin of Juju music to the old Saro (Olowogbowo) quarter of Lagos where the genre emerged from ‘asiko’ music associated with “area boys” in the quarter and added that the genre also incorporated Brazilian Samba elements and the guitar style of Kru sailors from Liberia.

According to the professor, the music of the culture such as Juju and Fuji has positively impacted every area of life of the Yorubas including the reduction of socio-economic tension and the prevalence of religious tolerance.

A prominent Fuji musician, King Wasiu Ayinde Marshall (KWAM 1) thanked the organisers and speakers at the event for what he described as an educative initiative meant to preserve Fuji and Juju, vital aspects of the music and culture of the Yorubas.

Sir Shina Peters, a frontline Juju musician also commended Goldberg for providing such a platform to discuss indigenous music and called on other corporate organisations to emulate the effort.

Ambrose Somide, a radio broadcaster with Faaji FM and a panellist at the roundtable enjoined young musicians of Yoruba extraction to endeavour to sustain the genres for the promotion of the Yoruba culture.

While welcoming guests to the forum, Mr. Kufre Ekanem, Nigerian Breweries’ Corporate Affairs Adviser, who was represented by Patrick Olowokere, the company’s Corporate Communications and Brand Public Relations Manager, disclosed that the Ariya Repete initiative was borne out of the company’s respect for tradition and values of the people.

The special guest of honour, His Imperial Majesty, Oba Adeyeye Babatunde Enitan Ogunwusi, (Ojaja II), the Ooni of Ife, who was represented by Oba Adebiyi Asoya, the Asoya of Ile Asoya Kingdom, reiterated the need to sustain the current cultural revival among Nigerians as championed by Goldberg lager beer in the area of indigenous Yoruba music.

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FASHION

Sanwo-Olu, RMD, Kunle Afolayan, Ashiru, Tunde Okewale, Tokunbo Wahab, Sujimoto, Others For Aristocrat Institute and Flagship Store Opening

Gbemileke Ajayi

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The year 2020 is on its last legs and what an eventful year it has been! From one bind to another, the months have unraveled themselves to the average person’s displeasure. All that is yesterday’s news. Kayode Olanshile Alfred, renowned journalist and fashion habitué, has resolved to coloured the end of the year in his signature style and sophistication.

On November the 15th, Kayode Alfred is hosting a launch to kick off the operations of his Aristocrat Flagship store, Aristocrat Institute, and a laundry and dry cleaning service company.

Insiders have reported that the event—set to hold at Heart Omole Phase 1 Estate, Ojodu, Lagos—will see top society luminaries and influencers.

Among those reported to be in the list of kahunas at the opening are political engines like Governor Babajide Sanwo-Olu and Otunba Bimbo Ashiru; celebrated pillars of the society like Tokunbo Wahab (the Special Adviser to Governor Sanwo-Olu on Education), Dr. Tunde Okewale (the founder of the prominent charity organization, Urban Lawyers), and Sijibomi Ogundele (Real Estate genius and face of Sujimoto); as well as Nollywood icons, Richard Mofe-Damijo and Kunle Afolayan.

These first-row guests are well known for their high bearing in the Nigerian society, a status that has not dimmed even a bit by their subscription to an aristocratic style of dressing. Thus, Kayode Alfred’s launch will hit the ground running.

Sure to be an eventful day, Kayode Alfred is reportedly using this avenue to lay a foundation for the coming year, during which his Aristocrat brand will permeate the nooks and crannies of the fashion industry, raising the bar and marching his contemporaries onward.

It is this progressive mindset and a creative sense that sparked the interest of the Prestige Excellence Award, earning Kayode Alfred the Innovative and Outstanding Designer of the Year 2019 award.

So November 15th is the date of the convention for aristocratic style and sophistication, and every other thing that Kayode Alfred is renowned for.

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BIG STORY

GTBank Fashion Weekend Returns for the 5th Year, Holds Nov. 14 – 15, Call for Exhibitors Now Open

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Foremost financial institution Guaranty Trust Bank plc has confirmed that the 5th edition of Africa’s premier fashion event, the GTBank Fashion Weekend, will hold on Saturday, November 14, and Sunday, November 15, 2020.

The two-day event will feature fashion-leaders and industry experts from around the world, whilst providing hundreds of indigenous small fashion businesses with the opportunity to expand their online presence, reach new markets, and position their businesses for sustainable growth.

Themed “The Future of Fashion Retail,” the 2020 GTBank Fashion Weekend event will feature a hybrid of online and physical experiences, including Online Master Classes, an Immersive Online Shopping Experience with Free Delivery Nationwide, and a Runway Show.

In line with its vision of Promoting Enterprise, the Bank will provide an e-commerce platform that will allow hundreds of small businesses connect with thousands of consumers that are online, whilst providing fashion lovers with an immersive online shopping experience. The Bank will provide custom-built online retail stalls for free and, at the same time, fully sponsor all promotional activities to drive visibility and sales for all the fashion brands that will be a part of the 2020 GTBank Fashion Weekend.

In addition to its innovative fashion retail experiences, the 2020 GTBank Fashion Weekend will feature a series of online masterclasses facilitated by renowned fashion industry experts.
A “must-attend” for entrepreneurs and fashion enthusiasts, the masterclasses have been designed to deliver the same quality in content and engagement as previous years, through interactive webinars that will focus on exploring new and exciting ways to build and sustain fashion brands in these times and the future.

The Runway Show will also keep its place at the 2020 GTBank Fashion Weekend. Designed with current realities in mind, the Runway Show will feature a carefully curated ensemble of bold and enthralling fashion statements by Africa’s Finest Fashion Brands, delivered in a socially distanced environment.

Commenting on the 2020 GTBank Fashion Weekend, the Managing Director and Chief Executive of GTBank, Segun Agbaje, said; “Fashion is more than just art or endeavour, it is a way of life, and as we make adjustments to how we live in these new realities, we are also reimagining how we create value for small businesses, the local fashion industry and our customers through the GTBank Fashion Weekend. This year, key parts of our fashion experience will go online, but the focus remains the same; to drive the growth of our fashion industry by promoting enterprise for small businesses in the sector.”

He further stated that “At GTBank, we will continue to lend the full weight of our franchise to safeguarding lives and livelihoods not only by leading the fight to curtail the Covid-19 outbreak, but also creating and championing initiatives that help businesses and individuals thrive.”

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FASHION

It’s Almost Here! Are You Ready For Nigeria’s Biggest Lifestyle Fair and Music Concerts? [READ DETAILS]

Gbemileke Ajayi

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Style by Zenith 2.0 will hold on the 29th of November till 1st December, 2019 at the Eko Energy City (By Eko Atlantic) Ahmadu Bello Way, Victoria Island Lagos. To register, simply visit www.zenithbank.com/style

See video below

 

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