Keystone Bank Limited, Africa’s best customer service provider, recently signed up popular Nollywood actress, writer and producer, Funke Akindele Bello, popularly known as Jenifa, as its official brand ambassador.
By virtue of this partnership, the multiple award-winning screen diva will prominently represent the Keystone Bank brand and feature heavily in the lender’s marketing campaigns and consumer-focused strategies, while leveraging her large followership and popularity that cuts across socio-economic classes and age groups to further deepen the brand’s growing impression in the market.
Speaking during the contract signing ceremony at the bank’s head office in Lagos on August 17, 2018, the Group Managing Director/CEO of Keystone Bank Limited, Dr Obeahon Ohiwerei, said: “The bank will explore every good platform to deepen its strength in the retail and youth segment.
“The Nigerian entertainment industry is driven largely by SMEs and is growing exponentially, positioning the nation globally and positively impacting our GDP.
“We are extremely pleased to partner with a hardworking entrepreneur like Jenifa who is also a role model to a wide spectrum of youths and people from all walks of life.
“This partnership aligns with our corporate objective of supporting SMEs and empowering enterprising women, through our PINK account and network.”
Commenting on the development, Akindele revealed her excitement at being the Bank’s choice, which, according to her, is a great institution that is fast making its mark in the sector.
She said: “I am delighted to be signed on as a brand ambassador for Keystone Bank. It is a privilege to be associated with one of the fastest growing financial institutions in the country today. We will certainly put the Bank on the world map together.”
Akindele plays the lead character in the ongoing hit TV show: “Jenifa’s Diary,” a spin-off from the movie titled: “Jenifa.”
Akindele has over 100 movies to her credit.
Since its recent acquisition by Sigma Golf-Riverbank consortium, Keystone Bank Limited, a technology and service-driven commercial bank, offering tailor-made convenient and reliable solutions to customer’s needs, has been on upward swing.
Zenith Bank Dominates Trading On NSE
Zenith International Bank on Wednesday dominated the activity chart on the nation’s bourse, accounting for 64.04 percent of the total volume of shares traded.
The News Agency of Nigeria (NAN) reports that the bank sold 288.27 million shares valued at N6.68 billion.
Consequently, investors bought and sold 450.14 million shares worth N9.39 billion achieved in 2,858 deals, representing an increase of 200.79 percent.
This was in contrast with a turnover of 149.65 million shares valued at N2.79 billion transacted in 3,063 deals on Tuesday.
Further analysis of the activity chart shows that FBN Holdings came with an exchange of N40.95 million shares worth N303.49 million.
Guaranty Trust Bank traded 33.74 million shares valued at N1.26 billion, while FCMB Group transacted 11.24 million shares worth N18.56 million.
Access Bank sold a total of 9.39 million shares valued at N74.14 million.
However, the market indices recorded marginal loss, dropping by 0.14 percent due to price depreciation.
Specifically, the All-Share Index dipped 45.73 points or 0.14 percent to close at 32,108.30 against 32,154.03 recorded on Tuesday.
Also, the market capitalization which opened at N11.738 trillion shed N16 billion or 0.14 percent to close at N11.722 trillion.
Seplat topped the losers’ chart, dropping by N2 to close at N638 per share.
Lafarge Africa trailed with a loss of N1.70 to close at N15.70, Presco declined by N1.25 to close at N64.50 per share.
Dangote Sugar Refinery depreciated by 45k to close at N13, while Guaranty Trust Bank shed 25k to close at N37.05 per share.
Conversely, Nigerian Breweries led the gainers’ table, growing by 50k to close at N81.50 per share.
Fidson followed with a gain of 40k to close at N4.90, while Redstar appreciated by 30k to close at N4.50 per share.
United Bank for Africa added 20k to close at N8, while Zenith Bank increased by 15k to close at N24 per share.
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Union Bank’s Edu360; Fostering New Collaborations and Partnerships In Education
Union Bank recently held the first edition of its annual education fair, edu360 in Lagos, drawing stakeholders from across the education ecosystem including teachers, parents, school owners, investors, students and other key participants.
The event tagged “Investing in the Future”, took place at Harbour Point in Victoria Island and served as a platform for collaboration among the education sector stakeholders, with the goal of accelerating development and much-needed investment in the sector.
Speaking at the ceremony to mark the kick-off of the 2-day event, the Chief Executive Officer of Union Bank, Emeka Emuwa reiterated the Bank’s focus on education as a key driver of national development.
He said; “Edu360 is positioned to be the leading education platform in Nigeria, facilitating collaboration among stakeholders within the sector. We firmly believe that the private sector, working closely with the government and other stakeholders, can play a critical role in fast-tracking solutions to move the educational sector forward.
At Union Bank, we are committed to identifying sectors that are vital to shaping a better, sustainable future for Nigerians.”
The Bank’s Head of Commercial Banking, Adekunle Sonola and other members of the Board of Directors were also in attendance along with Nigeria’sfirst female Minister of Industry, Chief (Dr.) Mrs. Nike Akande; the Minister of Education, represented by the Vice Chancellor of the University of Lagos, Prof. Oluwatoyin Ogundipe and the Governor of Lagos state represented by his Special Adviser on Education, Mr. Obafela Bank-Olemoh.
While delivering the keynote address, Dr. Modupe Olateju-Adefeso, Managing Director of The Education Partnership (TEP) Centre spoke extensively on the linkages between and education and national development, drawing examples from the health sector.
Over200 teachers from government and private owned schools benefited from free training sessions as part of Union Bank’s drive to upskill the workforce of the important sector. The teachers also received free teaching aids to support their teaching efforts.
There were also digital training sessions for parents and children courtesy Google in addition to Coding and Robotics classes. The fair also featured private workshops and seminars to address sensitive issues concerning raising well-adjusted children in today’s world.
Speakers at the panel discussions included Olympic gold medallist, Enefiok Udo-Obong; award-winning actress, Bikiya Graham Douglas; Special needs advocate, Angela Emuwa; Consultant psychiatrist, Dr. Yewande Oshodi and popular Nollywood actress and Producer, Kemi ‘Lala’ Akindoju
Over 70 exhibitors and partners including Google, Lego, Sage, Nestle, Simpli Foods, as well as leading schools in and around Lagos participated in the 2-day exhibition to showcase their goods and services.
Union Bank remains committed to supporting Nigeria’s growth by identifying and investing in sectors that are vital to shaping a better, more sustainable future for generations to come.
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