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Abiodun Adenegan Odukoya, the fashion entrepreneur has carved a niche for himself among fashion buffs.

According to him, being rich shouldn’t be confused with possessing panache but many a deep-pocket mistake extravagance for elegance. “You do not have to be extravagant to be elegant. This is because in matters of grave importance, style, not extravagance, is the vital factor. It is what distinguishes the men from the boys, the pretenders from the pragmatists; it is what differentiates the commoner from the classical.”, and that’s what AB Rollings is known for.

Style becomes the essence of every man, according to Abiodun. Thus like an emperor of immeasurable chic, his fascination with clean cuts and elaborate lines comes alive in his range of bespoke designs and brilliantly cut apparels. Although his specialty encompasses formal and informal male couture, female clothings, and will add kiddies as he launched.

Abiodun flaunts enviable understanding of clothing thus his bespoke ensembles feature stylish and daring functional designs cut from premium cotton, silk, wool, damask, lace, and cashmere fashioned with the quality finish.

There is no gainsaying Abiodun’s love for classy couture blossomed quite early in his youth; according to him, he developed a fascination with fashion when he was travelling all over the world. “Back then, my mum sells lace, and still sells till now, and that have really gingered my spirit towards fashion, and my greatest satisfaction is when people around me are satisfied”.

Ahead of his birthday on 25th December, Abiodun acknowledged that AB Rollings is a bespoke and affordable clothing line that has come to alleviate the stress of fashion on all fashion enthusiasts. Their fabrics are carefully selected by a combination of old and new experiences. According to Biodun, AB Rollings is not just a fashion designing or designers outlet, rather, a fashion entrepreneurship”.

Over time they have based their dream on diligently satisfying the style needs of all people, not concentrating on just the elite and the big pocketed fashion lovers.

You could be forgiven for thinking he keeps the color palette of his fabrics defiantly posh and upscale as those he makes for his clientele. While his style looks swanky and effortless from a distance, closer, you will find that the artistry, obsessive attention to detail and fervor that goes into it are integral parts of his quest for perfection.

AB Rollings officially opens his doors to clients from all over, on Friday 8 December, 2017, with its show room located inside the City Mall, Onikan Lagos Island, with an offer for a whopping 20% discount on all goods purchased. This we learnt is a way to appreciate his clientele and encourage them to be fashionable even without having to tear their pockets.

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LIFESTYLE

Style By Zenith! Spread The Word And Be There

Gbemileke Ajayi

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Zenith Bank Plc is set to light up the social and entertainment scene this December with the launch of “Style by Zenith”.

“Style by Zenith”, a flagship Lifestyle, Beauty, Fashion, Accessories and Entertainment fair, powered by Zenith bank in conjunction with Fashion One, a foremost international lifestyle and entertainment company, would hold in Lagos on Saturday, December 29 and Sunday, December 30, 2018 at the Open Ground by Four Points Hotel, Oniru, Victoria Island, Lagos.

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FASHION

#WhatsYourStyle

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It’s all about fashion, style and elegance.

So in this Yuletide season, we’re asking #WhatsYourStyle… Drop your comments below:

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LIFESTYLE

Day 1: The GTBank Fashion Weekend, Meet the Runway Designers [PHOTO]

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Hard work, creativity, and passion, punctuated by the clicking of heels, define a single moment on the GTBank Fashion Weekend Runway Show.

On Saturday, November 10th, and Sunday, November 11th, 2018, thousands of guests will be entertained by this single moment as indigenous and internationally renowned designers showcase their brands on the runway.

These are the designers slated for Day 1 of the 2018 GTBank Fashion Weekend:

ItuenBasi

ItuenBasi’s 2009 collection brought back the proliferation of the Oleku trend which led to the new wave of the Ankara interpretation all around Nigeria and even beyond the shores of Africa. Ituen’s unique use of Ankara has made her the go-to designer for celebrities and fashionistas in search of something beautifully African

Sukeina – Omar Salam

Omar Salam is the Senegalese-born designer behind SUKEINA, a global fashion brand worn by some of the best-dressed women in the world.  He studied fashion at the prestigious Parsons School of Design and has created 8 exquisite collections which strike a resemblance to wearable art.

Romeo Hunte

Romeo Hunte is a self-named lifestyle brand. His collection consists of outerwear pieces that have a mix of cool-girl denim designs and everyday style for the fashion forward-guy. Romeo’s design has been worn by Hollywood A-listers like Beyoncé and Gabrielle Union.

Gozel Green – Sylvia Enekwe and Olivia Jude-Okoji

Sylvia Enekwe and Olivia Jude-Okoji are the brains behind the budding Label, Gozel Green, established in the year 2010. Growing up in the eastern part of Nigeria, Enugu, they were tremendously inspired by their art-loving parents and their immediate environment. These inspirations birthed Gozel Green and thus paved way for artistry, originality and timelessness as their forefront design aesthetics.

Clive Rundel

Clive’s creations are well-known both locally and abroad, adored by bold and fearless women for their charismatic charm. Today, Clive Rundle has established his name as one of the forefathers of contemporary fashion design in South Africa.

Adama ParisAdama Amanda Ndiaye

Adama Amanda Ndiaye is the brain behind Adama Paris, which celebrates the multicultural, elegant, and versatile woman. Her work has been featured in magazines such as Vogue, Elle, CR Fashion Book and worn by celebrities like Teyana Taylor.

David Tlale

Proclaimed as South Africa’s kind of Fashion, David Tlale designs are known to employ the unpredictable use of fabric, color, and texture, David’s designs have been gracing the runways of NYFW from 2008 till date.

 

Register to attend for Day 1 here

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